The recent $420 million redevelopment of Stockland Green Hills has transformed the centre into a destination that is creating memorable lifestyle experiences and social connection for its customers.
Hundreds of shoppers queued to be the first shoppers through the door of global fashion giant H&M when it opened on 17 May. The response to its arrival is a great example of how Stockland is investing in curating new shopping experiences that lift the calibre and quality of our retail portfolio and bring positive energy to our centres.
The highly anticipated new store offers locals the full H&M experience, with an exciting array of on-trend apparel for men, women and kids, as well as accessories and homewares available.
Occupying a space of 2,300 square metres, H&M is set over two levels and joins over 50 fashion and specialty retailers in the centre’s new fashion mall.
Tony Tsekouras, General Manager, Retail Leasing at Stockland, said: “We’re very proud to welcome H&M, one of the world’s best-known global fashion retailers, to Stockland Green Hills.
“With its on-trend and affordable fashion mix, H&M is a fantastic addition to the centre’s strong retail offering and brings a whole new sense of style to the Maitland region.”
As part of the re-development Stockland Green Hills also welcomed new leading brands including Mecca Maxima, Seed, Decjuba, Tigerlily, Bonds, Harris Scarfe and the first new format David Jones store in the Hunter - taking the centre to around 74,000 square metres.
Entertainment is also a vital component of Stockland’s retail planning and the ahead of schedule June opening of the new seven-screen, 815-seat HOYTS cinema complex is driving increased dwell time, spend and visitation.
The complex, the biggest in the region, offers moviegoers a cinema experience unlike any other in the Hunter Valley with every seat a powered recliner. The cinema includes two 40-seat LUX theatres with a dedicated bar and lounge where moviegoers can choose food and drinks from a menu designed by celebrity chef Manu Feildel to be delivered to their seats during the movie.
The cinema also includes two Xstremescreens with wider screens and Dolby Atmos surround sound as well as three regular screens, which also share some of the same comforts as the Lux theatre.
HOYTS CEO Damian Keogh believes with greater competition from home entertainment, cinemas have to make it worthwhile for people to leave the house to watch a movie – it has to be an unforgettable experience.
He believes the cinema experience at Green Hills is a far cry from the popcorn and drink days of the past.
“HOYTS Green Hills has set itself up to be a complete entertainment destination. There’s a huge selection for moviegoers to choose from with our food and beverage offering as they wander through our open plan Candy Bar Treat City or Artie’s Bar & Café, with both being a great place to meet up with friends before seeing the latest blockbuster,” he said.
Mr Keogh said the company decided to set up shop at Green Hills due to the area’s growing population and the impressive $414 million Stockland redevelopment.
The opening of the cinema has employed about 60 people.